Let's explore the top reasons to opt Shopify Ecommerce Platform for your business. Shopify is one such e-commerce solution that enables simple setting up of the store; the platform is so flexible that you begin small and expand as and when it is essential with just a few clicks of the mouse! Shopify is a fully-hosted solution, which means that you save costs on spending extra on your own web hosting without concerns on platform software updates too. You are allowed to organize your products, customize your storefront as per your needs, facilitate credit card payments, track and respond to orders successfully.
1) Shopify builds the website, shopping cart, payment, and inventory into a single comprehensive package; it has a simple user friendly interface that allows you to manage your online store with ease. In addition to this, sleek dashboard feature provides you with critical performance info each time you log into it. Further inventory warnings alert you when a product is sold out completely. Better customer engagement with Marketing automation apps available on Shopify.
2) Shopify provides you with a wide variety and choice in terms of payment gateways; Shopify allows you to integrate just about any payment gateway into your eCommerce website.
3) Backend administration is made easier- Right from setting up the store to adding products and servicing Shopify provides a very simple backend system that eases up your day to day administrative store.
4) Shopify provides you with built in SEO friendly URLs to help users access the products in your store in a better manner. It also is capable of integrating discount codes to attract customers looking for deals. The option of XML Sitemaps created is submitted to search engines to help easier indexing of the store.
5) Whether you need a blog or coupon codes or analytics and inventory management – Shopify provides you with just about anything you may want to integrate into your site. Send bulk emails using email marketing apps.
6) Shopify provides the feature of sending an email your customers regarding orders made ; notifications of your orders may also be received via RSS, email, or text messages on your cell phone. It enables easy integration with third party shipping providers; also helps oversee shipping and status of payments received from your customers via various order reports.
7) Shopify has a dedicated support team which should keep all concerns of running your ecommerce site at bay.
8) Shopify by and large encourages developers, designers, and consultants to be familiar with the Shopify platform therefore paving way for constant upgrade of this wonder CMS tool! Whether your requirement is a specialized add-on app, a particular custom design, or help marketing – Shopify is already out there addressing your needs!
9) Though it may seem a little over the top to begin with; in the long run it is structured to function in such a manner that the future does not hold huge costs or effort for upgrades instead you may spend all that you need on inventory. Given the dynamics in business and the market, businesses are forced to reach out and sell better while keeping in mind how the customer informed is.
The presence of an easy integrated ecommerce solution is the key to selling online by businesses. Choose Shopify and watch your revenues soar!
]]>Whether it is your product page or introduction or catalogue, you have to change the size of content accordingly and keep the contrast color in display. On one hand, your header page must contain highlighted content while a product page should undermine all other details making the image star player of the page followed by buying options.
Here are the top 5 latest Amazon online shopping store designs by GoWebBaby’s experienced and qualified designers.
TheShoeGirl is an online shopping store which has a wide range of shoes for girls. Shoes include sandals, boots, stilettos, pumps, wedges and others. Revamped online shopping store of TheShoeGirls is attracting high quality traffic and helping it connect to its customers through facebook and twitter. GoWebBaby redesigned the look of the website and analyzed the potential of growth of TheShoeGirl. GoWebBaby advised them to have a digital newsletter which is increasing their online sales day by day. Another key factor in development of online shopping store which made it successful is amazon webstore. Amazone webstore integrated its product line with people across the world and boosted its sales in a month of working.
AlaskaArmsLLC is a firearm manufacturer with an experience of producing different types of firearms of 35 years. The company generally exports their products to the army. Since last 5 years, AlaskaArmsLLC started working on cliental division, private selling of firearms legally. There, GoWebBaby came in picture! Though, there are many people who would like to purchase firearms legally for their security purpose, it is a tedious job looking for a fire arm selling store. GoWebBaby redesigned and marketed AlaskaArmsLLC online shopping store to bring its presence in light. In order to increase their awareness and conversion ratio, GoWebBaby advised them to start a blog and guided them on how to do it. The online shopping store grew at pace because of its connection with amazon webstore. Amazon webstore is having a larger base of audience which made it easy for people to get to know about AlaskaArmaLLC. Now, the online shopping store attracts regular walk-ins and sales. Color scheme for the website played a key role in defining customer’s comfort level.
Related:[themecolor] Top 12 Shopify Themes for a Better Online Store[/themecolor]
SneakersSeekers is an online shopping store which sells branded sneakers and gears for men and women online. When SneakersSeekers came to GoWebBaby, their market targeting was easier because of famous brand names like adidas, nike, gola, blackstone, and others. But they didn’t have an appropriate design to present their brand. GoWebBaby designers created a royal brand look for SneakersSeekers online shopping store to provide ease and comfort of browsing the website. After our designers took over the project, they modified the designing of the website to 3D views and used black base to contrast with colorful sneakers. The online shopping store is ranks among the best webstores in US. Synchronization with amazon webstore boosted the sales and web traffic to the new amazon customized website.
Baliloca project came to GoWebBaby with a comfortable and sensuous design of women bags. After looking at their products, our creative designers headed over to create a desirable look of a women with a comfy travel bag. The persona of the website targeted young women who adored stylish looks but will prefer comfort. With integration of amazon webstore, GoWebBaby developers and designers created a light feeling and eye-soothing website design of baliloca. After integrating with amazon webstore the online shopping store is raising its benchmark profits every week.
PetWorldPlus is an online shopping store for your pet’s needs. It has a wide range of products from Pet packers, toys, covers, houses, fences, car seat overs and many more. Online shopping store is not specific to a particular pet. It is offering variety of products for dogs, cats, birds and fishes of different bred. PetWorldPlus is attracting relevant web traffic with high conversion rate are downloading profits every day. Online shopping store had larger variety of products but covered a smaller scale of audience. With the help of amazon webstore platform it accesses a much larger and wider base of audience.
]]>
Below is the comparison of total retail sales vs ecommerce as published by emarketer.>
A closer look at this growth chart of total retail and retail ecommerce sales in India over the 2013-18 period shows:
Ecommerce sector in the country which is still at a promising stage is sparkling with activity at the moment. Major worldwide players like Amazon are flourishing here despite of the FDI limitations, while leading Indian portals like Snapdeal and Flipkart are also trying to get better and bigger.
The year 2014 saw Flipkart catch attention of nearly $1.8 billion from foreign investors in spite of predictors raising a huge question mark about it being over-valued at $11 billion. Similarly, Snapdeal got a $627 million boost from Softbank, one of its major investors.
Amazon which is pretty new on the Indian scene regardless of having firmly established itself as the king of online retail at the global level has already firmly rooted itself here. Even though it operates on the marketplace model because of FDI restraints, the leading online retailer does not want to quit the Indian market. In fact, they want to improve their presence in India by additional pumping in $2 billion in the Indian leg of their operations this year, as assured by their founder owner Jeff Bezos during his visit to India in 2014.
The online retail sector is completely dependent on the internet. As more and more people in the country are getting connected to the internet, the sector is getting a huge shot in the arm. Though the rate of internet penetration in the country is among the poorest in the world, the number of those connected is rising rapidly. An IAMAI report had already mentioned India crossing the 300 million user mark last year and is expected to touch the half a billion mark by 2016.
Besides that, the smartphone penetration in India is increasing at very fast clip. Cheaper entry level smartphones have made it easier for people to get connected to the internet from their handheld devices. Add to it the fact that the percentage of young population in India (who are the most active online buyers) is extremely huge. The internet is also getting cheaper. All these factors together make the future look bright for the online retail industry.
]]>With Amazon Webstore, you can create up to 5 independent storefronts that function as their own, individually run marketplaces, while still managing each store’s inventory in one, centralized space. This streamlines the backend of the selling procedure and creates new sales and marketing opportunities targeted towards exceptional customer niches.
First of all, create your amazon seller account on website of amazon webstore. After you open up webstore account, you can open or create additional websites with single seller account. This functionality is preferred for a lot of storefronts for a variety of purposes.
(a) Brand Extension
(b) Outlet Sites
(c) Mobile-specific Sites
(d) Flash Sites
You can create up to 5 additional storefront on your amazon webstore account. For Example- If you are using a new storefront as an outlet, you can add new items on your storefront.
1. To add a new storefront, you need to open user amazon seller account and click “Webstore Storefront” option in Settings Menu.
2. After this, click on “New Storefront” Option.
The new storefront dialogue box appears.
In this dialogue box, add all the details and click “Continue” button
3. The registration process for your new storefront begins. If you click “Continue” button again, your new storefront has been registered. Click “Continue”, your new storefront will appear on the home page. The listings are copied, also referred as bootstrapped from your original storefront.
Finish configuring and designing your new storefront.
Note: In product by product basis, you can decide in which storefront your products will appear.
4. Click “Inventory”, then “manage inventory, then click “edit details”. On the basic Info tab, you can check or uncheck the side field to specify the storefront, the products will appear in.
You can also update the site info by using a feed file.
]]>1. Seller Branded Checkout with branding specific to your website.
2. Amazon.Com Checkout which allows your customers to use their Amazon credentials when checking out.
Note, that you can now change your checkout options at any time by using the self-service tools available in Seller Central.
Before, we show how you can change the checkout option, we would like to show you the benefits of using Amazon.com Checkout on your website.
Increase Conversion: It helps in increase conversion. Customers appreciate the trust and security that comes with Amazon credentials.
Improve Buying Experience: You can extend Amazon Prime Shipping benefits to prime customers to buy and shop on your site. This help you to increase customer confidence and further improve conversion.
Expand your Selection: You can enhance the worth of products you offer by using Amazon associates and listing complementary or related items from Amazon.com.
Provide Security & Confidence: You can offer your customers A-z guarantee that were continuing leverage Amazon proven fraud detection capability and risk management procedures to help reduce bad acts.
To change your checkout option, log on to your Amazon account on Seller Central. In the “Store Design” tab, click on “Site Features” Option.
If you have not upgraded recently, the site features page most likely will not show the option for adding and changing checkout options. If you do not see the checkout options on your site features page, your first option will be to upgrade your site to latest release.
To upgrade, click on the “Webstore upgrade” on the “Store Design” tab and follow the instructions shown on the screen. When the upgrade is done, return to the “Site Features” page and you see the new checkout option.
To add a new checkout option, click on “Add to my webstore” button underneath the appropriate option.
Then click “Add features” button.
When the feature is being added to your site, a progress bar will appear that shows you the progress of your request. When the installation is completed, you will be advised to publish your webstore. To publish, click on “Go to Publish” button.
A dialogue box appears in which enter the appropriate title & comments, then click “Publish now” button.
Your webstore will be published after this. After publishing, the updated functionality will be added to the public face inside. If you have not yet launched or have temporarily make your site down, or making changes, do it now by simply completing the process.
When the publish process is completed, return to site features page, you will see the changes in the checkout option. At any time, you can remove the checkout option, simply by clicking on “Remove” button available underneath the option you want to remove.
{Note: - Please be careful before you remove checkout option because if your customers have used that checkout option earlier for purchases, then they will not have access of information of current or past orders.}
To remove, click “Remove” button, a dialogue box appears to confirm, again click “Remove”.
When the option will be removed, you need to publish your website by clicking on “Go to Publish” Option. Then click “Publish my webstore” button, then “Publish now”
Finally, click “Ok” after your webstore has been published.
After all this, message all your customers about the change. You have to inform them about the new checkout option with all appropriate instructions.
]]>To make the process of setting up your webstore inventory easier for you. When you choose to add an amazon webstore site to sell on amazon account, we automatically import your entire existing inventory into your site. This means when your new site has been created, you will be able to sell your products on Amazon.com site and can also sell those products on your own webstore. You can use your own domain name for your webstore site and can choose whether to use Amazon.com checkout, your own branded checkout or both.
In the background, Amazon provides a reliable server infrastructure that securely handles transactions for you. In order to organize your products on your webstore site, you need to categorize a structure that displays your products to your customers, and your products need to be assigned to the appropriate categories. To make it easier for you set up categories, we offer optional automatic categorization feature that runs when you set up the webstore account. Your category tree is created based on the types of products being imported and we show you the category tree for your approval. Then after your approval, we automatically assign all of your products to the approved categories.
To start the process, log on to your seller amazon account. Click “Settings”, then “Account Info”
In the Selling Account Information page, click “Modify Plan” Option.
In this page, you can sign up for section, just click on “Agreement”
Read the terms and conditions of setting up the webstore account. Close the terms window, and check the checkbox that indicates the terms and conditions, then click “Subscribe”
After this, you are now registered for a webstore account. It takes 2 sec to create your webstore. Then, your webstore has been created.
To proceed further, click “Continue” button. Your new webstore accounts opens to the Manage inventory pages with the message showing your products have been imported. The product category dialogue box appears asking you to design whether you want the software to automatically create product categories for you and then to assign the products to the categories.
Click to “review before assigning” button which means you will be given a chance to review the tree suggested by amazon and then decide whether you want to use it. While the created are create, the progress bar that shows where you are in the process. If you click the option to review the categories before having products assign to them, the Review proposed categories dialogue box appears. It shows a visual representation of the category tree that is being proposed. You can choose to discard the proposed categories you don't like or accept and assign the categories to your products.
Keep in mind that at any point, after this process completes, you can edit your category and make changes to product assignments. Click “Accept and Assign”
The process will be done in just 2 seconds and you can view it on your screen. Now you need to configuring and designing your webstore.
Use the webstore templates and tools to design your webstore pages, customize the default content, and configure required settings and then watch your webstore public.
]]>There are 4 different types of promotions you can use. In this article, we cover 2 promotion types:
1) Free Shipping: Free shipping when you spent $50 or more.
2) Money off: 20% off any order placed before 10pmon August 18th
To create a free shipping or money off, go to your seller central and click on --> Advertising --> Manage Promotions.
The Manage Promotions page appears. In this page, click on “Create a promotion” button.
After this, click on “Create” button for free shipping or money-off.
A page appears that facilitate you to create a promotion. Fill the details of your items, scheduling time of the promotion and some additional options.
When you added all the information needed for a promotion, click on “Review” button. The Review promotion page appears in which you check the details again. If all details entered are right, then click “Submit” button.
After the promotion is created, you can review it any time by returning on the Manage Promotions page. Certain attributes of the promotion cannot be change after a promotion is set. For this, we recommend to delete the promotion and create a new one, rather than to attempt to edit the existing one. In addition to set terms and conditions to the promotion, you can also highlight the promotion on your webstore, so that customers can easily see your promotions.
]]>Go to Seller Central, and click Inventory-->Manage Inventory tab.
The Manage Inventory Page appears, look at the products you want to convert as fulfilment by Amazon. Check the checkbox. Then click Actions-->Edit Details. The Edit details page appears. Open the “Basic Info” tab. Check the “Ensure Compliance with Fulfillment by Amazon” checkbox.
When you check this box, an error message will tell you there are errors in the product settings.
The red dot on the More Details tab indicate that error is on that tab. Click More Details tab.
Specify the essential details that include: - Package height, package width and package length. After you enter all the details, click on “Save” button. A success message indicates the product settings have been updated.
Return to the Manage Inventory page. Check the appropriate checkboxes in the left most column for each product you are converting to fulfilment by Amazon. Throughout this process, the webstore software will guide you in converting the products and determining the best configuration for your shipment including which centers the items will be shipped to. If the products have expiration dates, you may also be required to put new labels to the products which you then attach to individual items covering the existing parts. If labels are required, the software provide instructions and will also step with you if products need to be shipped to multiple centers. After selecting all the appropriate products, click the Actions drop down list, and click on “Change to fulfilled by Amazon”.
The Convert of Fulfilled by Amazon page appears. At this point, you can choose to convert the products and ship them later. For convert and shipment of products, click “Convert and Send Inventory”
Review the “before you continue, make sure you are not sending unsuitable products” page to verify your products are not restricted. Then click “Send inventory” option. On the Send inventory to Amazon page, verify the address from which the products are shipped. You can make some changes if necessary by clicking change address button and then you can decide whether the items will be packed individually or case packed. Note that, if you choose case packed, you cannot ship a single case. If you have less than 4 case, you need to ship those items as individual items. Enter the number of units for each product you are including in shipment and click “Continue” button.
If multiple shipments are required, the Send Inventory to Amazon: Multiple Shipments Required page will provide you with the details. Click the plus sign next to Show/Hide SKU for each shipment to see the details.
As a best practice, we recommend to add the automatically generated identifier for each shipment to make it easier for you to keep track of which shipment is switched. The auto generated identifier which includes the date and time will appear in any email that Amazon sends to you about shipment. You can completely replace the auto generated information at the end of the identifier. Click “Save and continue” button. On the Send inventory to Amazon page, click “Work on Shipment” to finish the process for one of the shipments.
Set the quantity for the products, set carrier, prepare shipment, enter or provide shipment details, label the shipments, get the summary of complete shipment and click “Mark as shipped” button that will allow you the track the process of shipment.
Click “Return to Shipping Queue” and on this page click “Work on shipment” option and step through the process with the new shipment. When all shipments have been set up, the shipping queue will reflect. At any point, if you want to see the shipments, click on “View and Track” button on the Shipping queue page.
]]>Don't stop doing blogging. May be some factors or chances stopping you from doing blogging that include a lot of time, no income generation, no visits and many more, but trust me blogging is one of the best and easiest way to get success in less time.
Slow and steady, Blogging will always prove to be a beneficial thing for you. After starting blogging, you might got tired of not generating income, but don't worry this situation will change after sometime and you will generate enormous income.
]]>Amazon Webstore marketing is a work that should be done after you are done with creating your webstore. In the world of business it is a well-known fact that a good product needs a best marketing otherwise it would not be able to keep its goodness. It is true that after creating a webstore in Amazon, your company gets its marketing automatically but there are many more things yet to be done. And this is what we call Amazon Webstore Marketing.
Amazon webstore marketing is nothing but a set of policies that is executed for online business development. Online business owners need this to make their ecommerce website SEO friendly. Not only this, they hire experts to boost their online sales and to promote their website in the world.
You have to keep your webstore simple. Don't make it overcrowded with lots of things and try to remove unwanted information. The way of placing an order and the payment procedure must be easy. The foremost thing that your webstore needs is branding of your company. You should try to give your company an identity through your webstore.
To make it user friendly it should be added with pre and post support for example question answer section (FAQ), merchant contact information etc. Mentioning the prices of your products is one of the most important marketing strategies. You have to highlight realistic prices and attractive offers on your Amazon Webstore.
If you own an Amazon Webstore, the marketing of your company can be done in two ways. Firstly, paid marketing and secondly, organic marketing. The first one is costly. It starts counting form the beginning and it charges on every single click. You have to pay money even you are unable to sell a product. The second one is for giving you a good ranking following the normal procedure. It saves a huge sum of money of yours.
This is one of the most important things for those who own an Amazon Webstore. Most of the guys think that after creating the webstore the marketing is done. But both your company and your webstore need something more. This is marketing through search engines. It is a fact that 90 %of the internet users use search engines to look for what they want. And that's why it is important for your webstore to get a good ranking at search engines. This can be done through S.E.O. and S.M.O. Through S.E.O. services the advertisements of your webstore is done. There are several strategies connected with it. Articles, blogs classifieds about your webstore are posted on various sites.
From there it gets promotion and with the growing number of visits, it gets a good position in search engines. Your webstore is advertised in directories and from there also you get your business clients. Social media is one of the most useful inventions that could be invented through internet. You are also marketed in social media and here you are known to millions of people. This is called S.M.O. service.
The above discussion has tried to focus on the need of marketing of your Amazon Webstore and what are the necessary things to do the marketing in a proper way. All the discussed factors are necessary to create a webstore. There are numerous companies that are for developing and designing of your webstore but few of them do the task of marketing in a proper way. With Gowebbaby, an Amazon Webstore Developing and Designing Company, you start to be marketed from the very beginning.
]]>The Earliest reference to cloud computing architecture has been there ever since 1950s and 1960s in the era of time-sharing and some research work done by AT&T. However, the largest name associated with cloud computing continues to be Amazon who in 2006 launched the Amazon Web Services which are basically a collection of remote computing and storage services exposed to customers over the net and billed based on usage.
But how is the cloud shaping up changes in shopping cart development and e-commerce design and development criterion is the question we're trying to answer today.
The cloud has impacted e-commerce industry enormously and an example of this as recent as in early 2013 is the launch of X-cart Next, X-cart's cloud hosted platform which has received tremendous interest and rave reviews from industry mavens. Another celebrated and well respected cart embracing this SaaS philosophy has been Magento with the Magento Go software which is run on their cloud hosting platform and offered as a SaaS to prospective store owners.
Magento Go is getting great reviews and performance is definitely better in terms of speed and availability than the Magento Community edition. As Magento ecommerce Developers we've found it to have easier installation and setup options. Apart from X Cart Next and Magento Go, the other notable shopping cart in this area is Bigcommerce.com. Big commerce seems to be a passionate follower and user of Cloud and SaaS, because they claim to be using cloud computing based applications extensively, for their own business needs.
Another thing which cloud computing has shaped up is content delivery networks or cloud hosting. A content delivery network (CDN) is basically a distributed set of servers deployed in multiple data centers across the internet. Goal of the CDN is to serve user content (mainly static) with high availability and high speed. Since servers are set up with copies of data in strategic geographical locations, transmission time is reduced when a user requests data from near such a location, as compared to data being stored at a single location. This is done through routing of DNS requests appropriately.
When a content request comes, the cache is checked and if the content is there and cache has not expired the content is served directly. Otherwise the CDN server makes request to an origin server in its network (for that website property) to serve the content.?, The best part is that using such technology combined with SaaS principles, even smaller businesses can take benefit of such a system using services like Cloudflare and Amazon Cloudfront.
Cloud hosting can be called a variant of cloud computing under the IaaS domain (Infrastructure as a Service). Cloud hosting has the additional advantage that there are virtual machines and server ready to increase your complete website's performance (static, dynamic and database) by simple addition of storage and computing resources. Companies love this because they neither have to spend fixed costs, nor require manpower and time to meet such requirements.
Shopping Cart implementation using the cloud is a specialized example of SaaS through cloud computing itself. But there are other areas where Software as a Service solution is rendered through the cloud. The idea is to be make software easily affordable, flexible and responsive by delivering it as much as needed and when and where needed as a response to a service request.
This finds huge use in Customer Relationship Management (CRM) and Business support applications and many top companies across the world are leveraging this principle to reach millions of small and medium businesses as their prospective clients. There is a subtle difference here which can be appreciated. The two actual concepts are a) SaaS and b) Cloud software. SaaS has been around for a while but Cloud Software is a specialized part of SaaS. SaaS is a delivery model and has been there since the time Salesforce was offered as CRM application via the web (and even earlier).
Other examples include ZOHO.com and many others. The Cloud computing or its subset of cloud software however offers more control to the end clients such that they can back up data, better control it, have different storage options. Further the most obvious difference is that SaaS need not actually have distribution and can be simply the deployment of a software through a single large server.
]]>Amazon Webstore is a platform that aids a company in opening an online store. It is good to know that Amazon Webstore development through experts can make online dealing a profitable activity for the business. Before we go into details about Amazon Webstore and development, let's focus on the activity of ecommerce.
Ecommerce refers to all those activities which are done with the use of internet. The activities which are called ecommerce one is no more restricted to some people around the world. Instead, many across the globe are taking up online way of selling and buying and are being in profit. The basic reason for the profit to accrue is that it is easier to buy through internet as you do not have to travel from one place to another.
In addition, there are a large number of varieties of products than what can be expected out of a brick and mortal shop. So, when customers land on a website and they get varieties of products at good prices, there are always chances to checkout by them. As such it becomes vital for an organization to set up an online store to be impressive in layout and have some excellent collection of items and secured checkout as well.
Amazon Webstore development can allow individuals in making money online. It is good to know that the procedure of making money through it is not that much complicated. Instead it involves few steps. The ones are:
We have been talking of Amazon Webstore development. But, the question still remains that why is it so much beneficial to advertise on Amazon? To be true, advertising on Amazon, is a task profitable from first instance as Amazon pays the sellers with an advertising fee as soon as customers visit Amazon through their respective advertisements. The condition that the membership on Amazon brings is purely profit and revenue. It takes traffic to the blog and website and allows you to get some potential customers.
One can earn up to 10% on the amount of sales that they make through the site or the blog. Later the amount gets indexed with the products sold. It means that the more one sells, the more one hits a high percentage of sales. Also, all the activity which is part of sales gets handled by Amazon when the dealing is done through the platform. So, get best Amazon Webstore development from expert Amazon webstore developers and see good growth in business.
]]>“How?” you may ask. All you have to do is follow this long tail strategy:
Who doesn’t want to rank for terms like “auto insurance” and “credit cards,” right? Although those terms are profitable, they are truly & tremendously difficult to rank on search engines.
On the other hand, long tail keywords are much less economical, and they will drive most of the traffic to your website.
If you look at Gowebbaby, 90% of my search traffic comes from long tail phrases. And just like Gowebbaby, the majority of your search traffic comes from long tail traffic as well.
This doesn't mean that I don’t rank for any head terms. It just means that I rank for more long tail phrases. You undoubtedly experience the same thing as most sites rank for dozens of head terms and hundreds, if not thousands, of long tail terms.
First, you need to log into Google Webmaster Tools. Once you are in, you will want to click on “search traffic,” then “search queries.”
The table will list all the keywords you rank for. What you need to do next is take the head keywords (phrases that contain one or two words) you rank for and type them into Google.
For example, I rank for the term “Amazon Webstore.” So I typed it into Google and then scrolled all the way to the bottom of the first page until I saw a table that showed “searches related to amazon webstore.”
These are phrases that Google sees as appropriate to a term you already rank for. And the head term is much tougher to rank for than those long tail terms.
So if you mix some of those long tail phrases into the page that previously ranks for the pertinent head term, you will start getting more search traffic.
All I am doing is sprinkling in the phrases that make sense, two or three times within the page.
I used this approach on a monthly basis on Gowebbaby in 2013. And the results were awesome.
Though I have used this approach a couple of years ago on Gowebbaby, it still works. It doesn't take a lot of time, and it is truly simple… particularly if you have a blog.
We do the same thing with our Crazy Egg and KISS metrics blogs on a monthly basis. I would also continue to do it on Gowebbaby, but I just don’t have the time.
What I have found is that if you combine the tip I mentioned above with the marketing tactics in this blog post on increasing your click-through rate, you should be able to double your search traffic within one year.
You don’t have to know a lot about online marketing to generate sales or traffic. Simple things like altering the keywords within your content or some changes in the titles of your blog posts can boost your traffic.
If you are going to make use of this approach, don’t adjust your title tag too much unless you are trying to optimize your click-through rates. In its place, focus your efforts on enhancing the keywords within your content. By adding long tail phrases, you will surely generate more search traffic in small interval of time.
]]>So what is the actual way to get the backlinks in short interval of time? Follow these 7 far-sighted Ways to Get Backlinks That Actually Increase Traffic
Quora is the best source where people always seeking help. You just have to search the question related to your industry, and you will see thousands of questions available there.
For example, write “ecommerce” in the search box and you will get a lot questions asked on ecommerce industry. Just pick a question that goes well with your blog and give appropriate answer with the link of your blog.
The screenshot will describe you what you exactly need to do, but make sure you give relevant answer with the link else it will hurt your reputation.
Heart about HARO? Yes of course you do, and in case you don’t know about HARO, let me tell you. HARO is a website at which bloggers and journalists post their queries and anyone can answer them and get a free press.
You would not get a lot of links from this website, but the links you do get will assist drive traffic as this website links to authoritative sites.
To get these links, you just have to spend 30 minutes to an hour on HARO every week.
Broken link building is tough unless you focus on the correct type of broken links. Lots of websites and blogs have them, but very rare are ready to fix them.
Your best play is to come across resource pages associated to your field and to hunt for broken links within those pages. I have found that web masters are more probable to fix broken links on resource pages as they tend to make more traffic than general blog posts.
To discover these resource pages and broken links, you can make use of a tool called Broken Link Finder. The tool costs money…but it is worth it.
[youtube_video] 0Wxxx8yxKys [/youtube_video]
If you wind up using the tool, make certain the keywords you insert contain words like “resources” as it will assist you discover the correct type of broken links.
Have you ever used forums to build links? If you haven’t, why not? Chances are you are afraid of the Penguin penalty. Assuming you are participating only on relevant forums and aren't spamming them, you shouldn't have much to worry about.
For example, Warrior Forum and a few other marketing forums talk about Quick Sprout. Every time they do, I see an influx of 300 to 700 visitors. It’s not too shabby for just one link.
When responding to questions on forums, use the same principles as you do when responding to questions on Quora: respond to questions and link to your website when it makes sense.
Again, don’t spam these forums. Only respond when it makes sense, and make sure your answer is thorough. When adding a link to your website, avoid using rich anchor text.
I know this may sound crazy, but linking to other relevant sites within your own content is a great way to build links.
For example, I recently published a post on competitive auditing that linked to over 20 websites. Before I published the post, I visited each of those websites and grabbed an email address of someone who works there. If I couldn’t find an email address of a specific employee in the marketing department, I looked for an email address on the contact pages of these sites.
Don’t expect people to link back to your website. Some people will do it naturally, but that number will be less than 5%. Roughly 20%-25% of the people you email will tweet out your post. This action will bring more visitors to your website, and a portion of those visitors may end up linking back to you.
Do you know what some of the most popular and linked to posts are on the Internet? Its round-up posts.
If you aren’t familiar with round-up posts, read this one on link building, in which 50 experts share tips on how to build links. That post generated over 383 social shares and 34 backlinks according to Ahrefs. That’s not bad for a round-up post.
How do you go about creating one of these posts? All you have to do is find a bunch of experts in your field and email them asking one question. You don’t want to ask them more than one question as it will drastically decrease your response rate.
You also want to find at least 30 experts as round-up posts that don’t contain a large number of experts don’t do very well.
I recommend making a post with at least 50 experts. When emailing these experts, make sure you give them a deadline to respond by. In addition, make sure you email at least twice the number of experts you need to complete your post as about half of them will not respond.
Once you publish your expert round-up, email each expert with an email like this one:
Similarly to Backlink tip 5, this action will bring you more visitors from the social web. A portion of those visitors may end up linking back to you.
Any backlink tool can tell you who is linking to your competition, but very few of them sort these links by freshness.
Cognitive SEO has a tool that shows you the freshness of these links. In other words, it will show you who recently linked to your competition. All you have to do is select “Fresh Links” within its dashboard.
As you can see, the Cognitive SEO provides a list of the most recently found backlinks.
Creating a good service or product or writing great content does not give assurance that people will link to you. If you wish to build links and, more essentially, generate traffic, you have to be practical.
If you test the strategies I mentioned above, you will come to know that in addition to getting more backlinks (and ultimately more search traffic), you will also see a boost in your referral traffic.
]]>Amazon is the platform for making the dream of an online store possible. It allows company of any size in setting an online store. It could especially come to help for those individuals who are new to the concept of ecommerce and want to set up an e-business easily and swiftly. It is good to know that the set-up of Amazon is both easy and reliable. You can always trust the name of Amazon, which has already occupied its place in the world of ecommerce.
It is a user-friendly platform which provide some supreme benefits to its users. Some of them are:
Templates are easily accessible and great way to change the design of the websites. However Amazon Webstore templates need an expert so that custom website design of the store catch the attention of users. Custom designs are in themselves a robust way for making a company stands out in the jam-packed online marketplace. Custom website just not provides the company with exceptional look but also facilitates it to blend the important tools and features that will benefit the business in the long run. It has been seen that a store which bears a new, fresh and branded design gets more noticed. The best designs always scores high and if they project the specialty and identity of the company on the web, then the returns are almost doubled.
It becomes significant from the point of a developer to use the Amazon Webstore templates in a professional and intelligent way. If the templates get handled in the best manner then in less time, best website designs can be achieved.
Amazon Webstore powerful online store builder and easy-to-use widgets enable you to create a customized website that reflects your brand and is tailored to your particular needs.
When it comes to the world's largest internet retailer the Amazon comes at the top, with revenues scoring more than trillions of dollars, it's the name that comes to everyone's mind that defines online shopping. Incorporating your ecommerce site with name as big as, it helps you to get benefited by the renowned brand reputation, and the reach of it to the widest audience in the world. Its Design Services surely will make your base and will give you an unrivalled boost in sales.
It is a great tool to increase your business's strength through and hire it's developer's expert design and development services. The professional and customized layout insures business development on a large scale.
It is a powerful business technology tool which is created by Amazon.com. This enables you to sell from your own website or own e commerce store in a very well managed and easy way using it. The setup of this is powerful, easy and quick which makes it very user friendly.
The main and key benefit of it is unique and world class merchandising and ecommerce technology includes:
Amazon Webstore Design & Development services cover various options and help in designing and implementation of the project. It helps you harness the reliable and robust Amazon platform as you hire its developers. It can be explained by the following:
It is a platform that offers a powerful ecommerce and feature rich area as you hire its developers where you can run your e commerce business with lots of profit and ease. The list of features offers you, are:
When it comes to picking up the best commerce solution for the business, it becomes a tough call. But if you choose it helps you to grow your business to great heights and extent thanks to the reliability, scalability & has under its belt. It provides you the right platform and the competitive edge when it comes to online selling. The main features this state of the art platform has on offer are:
Even more better would be to highlight its advantages for a specific industry. However before discussion, the platform which leads towards it has to be known. The ones are Amazon Webstore & BigCommerce. BigCommerce Customization could be done to suit the needs of your company.
It keeps things affordable: There are advantages out of paying for ecommerce. It is an excellent mechanism to process credit card transactions and keep the funds in your account safe from hackers. It also benefits one from the security extras which would keep the predators away and the site performs really well for the people who visit and purchase through it.
It is useful in keeping track: Ecommerce allows one in keeping note of their consumers, their preferences and others. With it the task of making consumer happy happens. The marketing efforts can be tailor made and the value must be looked into.
It protects the payments: All the ecommerce transactions are usually backed by stringent refund and protection stipulations. The way actually looks out for the customer and the business owner. Ecommerce gives you protection no matter which end of the financial block that you live on.
From the above two main points, it becomes clear that how big the market of ecommerce is. It has virtually every single tool which one can ask for and make his organization famous. To help one in doing so, BigCommerce comes to aid. A thought of BigCommerce customization can allow the users in having complete control over the design of their platform. While, there are many templates that can be used for redesigning one has the ability to go in and change the HTML code around if not clear. In this process the professional's aid can work wonders. It is to be noted that the power of BigCommerce companies is high and is without all the cost. Also, it is easy to get started on it. The process involves the steps of:
Choosing a Store Design: It is easy to pick up from hundreds of template. The template caters to the type e-stores that are easy to use and their drag and drop here and type some text there aids in easy making. With them an online store will begin to take shape.
Choose Preferences: Once when the design of store has been settled then the method of shipping, preferred method of billing and others can made a choice from. A user can choose what works best for them and this can be done in any combination they could think of.
Get Selling: While there is much more you can do if you so desire, once you have everything set up and your preferences chosen, you are ready to start selling your items online.
BigCommerce is in sum an excellent mechanism. With it there is no need for installation, there is no extra hosting to buy, there are cheaper servers to set up and buy, there are no backups to get bothered of and there is no worrying about upgrades as well. BigCommerce even aids one in making a sale on eBay and also on the social media sites. BigCommerce also allows one in taking a trial for 15 days and making an offer of the services. In this period of trial it becomes easy for the user to know the major features of the platform. Also, if it does not suit them then shifts can be done.
In cases where the organizations do not get satisfied Amazon Webstore can also be engaged. The platform is also an excellent one. Amazon Webstore designer could be modified to manage a business needs and requirements. It is a comfortable way to sell off produces as the people who interact with a business get impressed by the name of Amazon.
Customized Amazon Webstore is available when the developers and the experts are engaged in the process. In the market there are companies who are aiding in the designing and customization of the platform. However the choice must be made after considering details of their work, their history and others.
]]>Content marketing delivers genuine qualified leads. High quality content marketing will attract high value clients who always come back, seeking more.
Unlike the traditional methods, where you or a media buyer buy ads space based on a target audience (here big assumptions are made about the target audiences!) and assume that the message will be received; content marketing is more focused and would have been based on personas developed for potential clients. This focus delivers to targeted audiences and results in high quality clients.
Relevant, original, unique and informative content creation will make you or your brand the leader in your field. This in turns helps recommendations and results in the best form of advertising: word of mouth. There is no comparison when you are recommended by a client or a potential client who has read your content. This is also called "Social Proof" in online marketing lexicon!
Creation of unique and useful content should be taken as a long term goal, not something which will yield result in 3, 4 or 5 months; it's a marathon. It requires good planning, developing and executing and - most importantly - it needs a well thought out strategy. The hard works pays off when it comes to ROI of over 100%, 200% or even 300% in the long run.
You can influence your customers with content marketing. Customers who read or consume your content are 70% more likely to convert and become your clients. Content marking allows you to influence your potential customers before they have made their mind.
A study carried out by Roper Public Affairs found that a very high percentage (80%) of decision maker’s favor reading or accessing company information via articles rather than advertisements. A majority (70%) say that content marketing brings them closer to the company, leading to make better decisions.
Can you imagine your customers making purchasing decisions in your company's favor because you are delivering (via e-mail, website etc.) relevant, unique and informative content to them? You have a captivated audience for your products/ services.
High quality content will deliver excellent results on the SEO front. Search engines (read Google!) have become extremely smart, and want to deliver correct information to the searching users. Therefore, content marketing has to be the center of your SEO strategy.
Google has gone through various algorithm changes in the last two years and the emphasis is now on relevancy, quality and informational content. If you deliver this type of content on a regular basis in the long term, it's likely to be social shared; Google is using social signals as one the main factors in deciding rankings. Excellent content is a long term winning strategy.
Google has given "social signals" a very important role to play in its algorithm. It essentially means that the more your content is shared socially - i.e. on Twitter, Face book, Pinterest -, on any other social platforms the more people will follow you.
Content creation and marketing, therefore, are central to your engagement with all your prospects on any platform.
The other benefit of social sharing is when people make comments on your content - what is known as user generated content. This helps to elevate you or your brand further.
Great and informational content not only helps people, but engages them like no other online method. It informs, helps, entertains and inspires people. Great content is not a sales pitch.
The key is to produce content which informs and helps you target your audience with their requirements, but in a way where they can connect with you or your brand in a meaningful way.
Do not think of selling, but instead of helping your current and potential customers first - this will result in long term trust building, word-of-mouth advertising and quality customers who will be ambassadors of either you or your brand.
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Of all the strategies I use, blogging and emails have the supreme impact. If you can frequently create great info and then email it to people, you’ll be able to create and maintain a loyal following.
You just have to be easy-going as you won’t see great outcomes right away. It normally takes six months before your audience becomes loyal.
]]>You must deal online for one or more specified reasons. The major ones are:
a) People nowadays prefer buying over the internet as internet is the new way of connection.
b) The response time online is far less than by selling through a brick and mortal shop
c) Online selling has a global reach and sale could be done all across the globe.
d) The investment required in online selling is far less than the offline selling.
e) More and more people can be made aware of any promotions through online dealing.
There are many platforms through which an online store could be created. Some of them are Magneto, BigCommerce and Amazon Webstore. But, among all of them the simplest way is Amazon Webstore. Even in the market there is more possibility to get an Amazon Webstore designer. The designer would modify the store and would make it suitable for your company.
Also Read: Amazon Webstore Design- Exceptional Services to Boost Sales & Grow Business
The main work of any Amazon Webstore designer would be to design the site so that it suits the brand name, value and orientation. While some might argue that they by themselves can customize the site, it is important to understand that the best customization gets done by the experts. This is because the professionals would modify the store by including unique and attractive designs, good content and many more. Also, they would ensure that the traffic attraction to the site is optimum. Any store would be able to garner profits only when it gets visitors.
Search Engine optimization would ensure that in the search results, the ranking of the store is the highest. Ranking of any store means that whenever a user types a search keyword in the search box and presses go, the results on the page should indicate that the Amazon Webstore you are having is the best. This won't be highlighted by some text but by ranking in the results. A good Amazon Webstore designer ensures this good ranking. Also, the good designer is more known to the new trends and changes and would include the same in the store.
There are many ways to hire best Amazon Webstore designers. You can hire them from a company; you can hire a freelancer and many more. It is the quality of the work and the capability of the designer to increase your sales which must matter. So, wait no more and hire a designer today.
]]>Follow the below mentioned tips to boost social sharing on your blog:
It's quite important to have pinnable images on your blog because people use Pinterest to keep track of articles they like and want to refer again. To make the pinning of images easy for your readers, set a featured image for the post and add titles to all the images. So when somebody pins a post, they won't have to choose the image they want to pin as well as type in a comment. Also, when you include a title with image, the title will auto-populate the comment field on the pin. All these activities make sharing of your content easy and simple on Pinterest.
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When you have social sharing buttons installed on the blog, you are making it easy for your followers and audience to share it with their friends. Floating social sharing buttons are great for garnering maximum shares; but do make sure that the scroll is without any bumps. Make sure that your social sharing buttons are easily found; they shouldn't be too small to notice right away. Also, limit your readers' choices by sticking to the social media channels they use most often because too many choices might confuse them. You can even create customized sharing messages to prompt the readers to share the content.
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To improve the visibility and brand of your blog, you definitely need to interact with your audience. Now imagine interacting with them on various social media platforms at the same time. That would be great, wouldn't it be? If you embed social media content into a blog post, you can get exactly that. When you integrate social networking channels into your blog, you are simplifying the social experience of your readers by letting them start the interaction with a particular social media platform right from your blog.
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Having serious and professional content for your blog with attract visitors but not in hordes. If you are looking for the latter, you need to be bit casual on your blog, even if it's a business blog. This will encourage your readers to comment and share the content just because it makes them feel like they are engaging with a real person, and not a bot. Add colorful images and interesting fonts that gel with the content. And don't forget to make these images pinnable.
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Getting comments for a business blog is quite difficult. So don't be depressed if you aren't getting much of the comments. But if you think you will gain more comments if you make small changes, then turn word verification off because usually word verification makes commenting difficult. To control spam, moderate comments. You can also use a service like Disqus that requires readers to create an account and log in to make a comment. Or you can use something like Facebook comment box.
]]>Amazon Webstore has turn out to be the go-to ecommerce platform for garment stores. Ecommerce websites built on the Amazon Webstore platform brings Amazon's turnkey payment processing technology and powerful cloud infrastructure into play to deliver a secure, scalable shopping experience to customers. You can control your brand image with a high degree of design flexibility, as well as modify your website on your own domain.
To make the most of your efficacy, Amazon Webstore also incorporates flawlessly with Amazon Marketplace, Amazon Prime, Fulfillment by Amazon, & other Amazon Services.
Provide the tools to your customers that make buying and shopping easy and fun. Showcase your artistic by creating groups of related products. Cross-sell accessories with individual page "look books." Offer swatches, multiple views and Quick View.
A crucial element in brand control is managing how customers navigate your website and come across other products. Amazon Webstore comes intrinsic with options to search on price, color, and other standards. Best of all, it's all inherent.
Turn it on, and shoppers can connect with one another—just like on Amazon.com. It's a best way to keep them coming back, and it does not include additional cost or efforts.
Generate traffic with built-in support for a wide variety of promotions, including free shipping, VIP targeted offers, general or single-use coupon codes, free offers with a purchase, and buy one/get one free.
Tap into the tractability of Amazon's trusted ecommerce platform to meet the requirements of your exceptional product catalog. Use customization to collect customer metadata, facilitate monogramming, align sales with representatives, and so on.
Simply build your brand with customizable templates and drag-and-drop widgets—or start with a blank tab. Adapt automatically-created shopper communications to refine your message.
Widgets for recommendations and upselling are in-built and simple to use, with Amazon algorithms to deliver significant references. Upsurge cart size as you target buyers based on their own shopping activities.
In-built cart, merchandising and payment processing features mean your website can be set up cost-effectively and quickly.
]]>Do you wish to be the top seller on Amazon? Or want to stand out from all your competitors? Well if yes, then you need to identify the requirements of your customers and choose the right services and products that fulfill their desires. Building a responsible relationship by delivering worth products through quality services, would show you the way for your successful Amazon business.
As, all these responsibilities are bit time consuming, yet significant for a successful business, it would be superior if you take help from Virtual Office Assistants who could make your work done efficiently and promptly. Hire professionals today and become a successful professional seller!!
]]>Volusion proffers more than that to its users; a one-stop ecommerce platform also comprises attractive templates, efficient product management, different hosting solution, unmatched shopping functionality, etc. It is indeed an excellent solution for businesses to launch their online store that gives user-friendly & trouble-free shopping experience to their customers. There are plenty of reasons that convince you to choose Volusion for your ecommerce needs such as:
1) Assorted Plans to Choose: Highly secure hosting solutions with different plans ranging from affordable to expensive plans to host your store with different features.
2) Ready-made Templates: Attractive free templates, you can also buy a premium template of your choice. If you want to make your store customize, you can buy any template to make your store unique.
3) Feature-rich Plans: For enterprises who can afford the expensive plan can get added features such as newsletters, CRM, ratings & reviews, functionality for import/export, API access, integration with Amazon and eBay, Account manager, batch order processing and many other advanced features.
4) Enhance Functionality of Store: Provision to add unlimited products, single page checkout, comparison of products, inventory tracking, email, user reviews, analytics & reports, integration with social media sites, newsletter, coupon codes and lots of more helps in enhancing functionality of your store. User can create products wishlist that is a great feature of it. Moreover, the daily deal option is useful for promotion of products.
5) SEO & Marketing Features: SEO, Web Analytics, Social Media Features and other features essential to improve ranking in search engines and increase awareness of your online store. In addition, Facebook Store, Mobile commerce and social media tools which are necessary to enhance your marketing network and stay connected with your business associates.
6) Buy Premium Plan: A one-stop online shop provides a bunch of features essential to manage your online business successfully. By selecting its premium plan, you will get complete access of a wide range of professional services from customize design of your store to marketing and more.
7) Facilitates with Inventory & Product Management: It provides the best back office features such as you can easily keep watch on your inventory. If you find problems that your inventory system runs low, it sends you an alert. You can also get extensive sales reports and other useful data from your store. Using customized reports, you can get any kind of information from your store at any time and from anywhere.
8) Make your Accounting Simple: With an easy integration of QuickBooks, you can simplify your complex accounting problems.
9) Keep an eye on your Site Traffic: Using Google Analytics; you can analysis traffic to your store. It helps in further deciding SEO planning and marketing your site.
10) Advanced Mobile-friendly feature: Using its mobile-friendly store features, you can manage your store and sales activities at any time from any corner of the world. Thus, you don't need to worry about your store, if you are on a business tour or spending good time with your family.
11) Easy integration with eBay & Facebook: With Volusion, you can quickly create your storefront on eBay. With its social store builder tool, you can create a product list on Facebook. You can use precise themes relevant to your online store on your company's Facebook page. You can put share and like buttons on your store page and link to your Facebook page.
12) Post information directly on Twitter & Facebook: Moreover, it facilitates to post information on Facebook and Twitter directly from your site. You can also display your products or services on YouTube.
13) Payment & Tax Features: There are features such as advanced tax that includes the facility to tax-exempt products and customers. It also provides facility to choose your desirable payment gateway from more than thirty different payment gateways.
14) SSL Security & Fraud Score Feature: It offers SSL (Secure Socket Layer) encryption for all pages to prevent your pages from tampering, message fake or spying using encrypting internet activities. These features are chargeable, but provide you complete security and keep you hassle-free. Its fraud score features find the related type of behavior of fraudulent orders. You will get this extra service in its advanced plan.
15) An Advanced Security Feature: A highly secure e-commerce solution provides complete security to your online store. With CISP & PCI protection for protecting credit card data, you can provide a secure shopping experience to your customers essential to build trust of your customers in your company. Using its IP-blocking security feature; you can ban any customer from your store if you found them fraud.
16) 24/7 Customer Support: It also offers customer support for 24/7 through online option or US based phone. It keeps your online store always up on the net and never need to worry about stuck.
It is not possible to include all its features in this article, but it is really an excellent online store solution with unsurpassed features and consistent customer service. You can hire any experienced e-commerce development company with expertise in providing competent services for Volusion. Such company offers complete services for Volusion Custom Store Design, Programming, Add-ons, Marketing, SEO, Support, Maintenance, portfolio design, Facebook Advertising, Store set-up and many more. Linking of your online store with eBay and Amazon is very simple; therefore, if you are looking for some best e-commerce solution, Volusion E-commerce Store Solution helps you to fulfill your goal.
]]>For this reason, when choosing the right WordPress ecommerce themes for your business, there are some critical features that you should bear in mind, as they can make a difference in the closing sales rate of your business.
Some of the most important WordPress ecommerce themes aren't exactly beautiful. They are effectively designed. Designers sometimes get obsessed with smooth lines, stylish background colors and nicely spaced fonts. Having a pretty website shouldn't be your goal, having a well-designed site for sales sake should be. Design is responsible for compelling prospects to buy your products.
WordPress ecommerce themes are changing at light speed. Smaller business can adapt faster to changes than larger companies, and for this reason they can have higher sales value and profit margins. This is why, your ecommerce theme must be flexible, easy to tweak and use with future changes in your mind.
The navigation system is one of the most important elements when deciding about your ecommerce theme. From the buyer's point of view, it should be easy to browse among different categories and products, doing it as quickly as possible. Having a good navigation system will mean more sales.
WordPress ecommerce themes need this important element. Visitors often have a specific item in mind when searching online. A search box is a powerful feature that can position your site, because potential buyers will find you quickly, and it simplifies navigation. WordPress ecommerce themes should have a search box in a prominent position, such as high up in the layout, making the users easier to find what they are looking for.
WordPress ecommerce themes need this highly functional feature that displays all the products a customer is buying. It is usually the first screen in a checkout process, and it usually displays products in a table matrix format. In a shopping cart there are usually some elements like product name, short product description, price, product image thumbnail, quantity box and total cost of all the products in the shopping cart.
If your store has products that you want to highlight, you have to put them on the front page of the site with a slideshow at the top of the homepage layout. It can change at set intervals to display the featured products. Below the main slideshow, you can also include a three column thumbnail arrangement with more of these products.
In WordPress ecommerce themes, it is a feature that can enhance the users to buy as it allows them to find the required product in less time. When displaying a category of products, it filters and sorts products as required. You can filter them by price, type, alphabetically, chronologically, etc.
They are very important in WordPress ecommerce themes. In traditional stores, customers can see and touch the products. Online stores must offer detailed images and features of the products. Images should be beautiful and large, and have a high resolution. Sometimes, visitors drag their mouse and see some areas in greater detail. Images should also contribute to the site's design and make it more compelling for buyers.
WordPress ecommerce themes must be attractive but effective. WordPress design should be aimed at giving more sales, instead of merely aesthetics. A good ecommerce theme can be cost reducing and profit increasing as visitors find products easily and have all the facilities to decide on their shopping.
]]>Before proceeding to explain which of the platforms is best, I would like to give you some background on the few basic things that have to be kept in mind. The first one is to figure out the size of your business and how you plan to expand it in the future. The next thing is to analyze the market that you're selling in. Both these things are important so that you have a clear idea as to what features you expect from the platform and whether it will meet your requirement specifications or not. Other 3 things that must be your deciding factors include -
a) Cost Effective Development & Deployment b) Website Management c) Industry Leading Platform
Though WordPress is popular worldwide as a blogging platform, its counterpart Woocommerce can be used as a largest content publishing framework for content creation. Indeed content is the king in the internet era and will rule the web in future too. So, it's quite clear why WordPress makes up for a good choice when it comes to creating an ecommerce website. Also, WordPress is an open-source platform right from the start and till date.
Magento, on the other hand, emerged solely as an ecommerce platform in the first place. Though it also started off as an open-source platform with the Magento Community edition, later Magento launched two more solutions - Magento Enterprise and Magento Go that became hugely popular amongst the online merchants.
As per the usage statistics compiled by Built with- a popular website that tracks technology usage of sites across the globe, there are nearly 3, 99,233 live websites using Woo-commerce till date. However, Magento platform is currently used by around 2, 21,623 ecommerce websites worldwide.
Since both the platforms are equally popular, here I have listed down the major differences based on some important comparison criteria like cost, core-features, flexibility, robustness and architecture.
1. You can run multiple stores using a single dashboard in Magento. This is indeed the most powerful feature as to why Magento is preferred over Woocommerce by business owners who have clear plans to expand their online stores in future. Since Magento possesses a native ability to run many stores simultaneously through one sophisticated back-end, no one can question the inherent flexibility of this platform.
2. As compared to WordPress, Magento has a much steeper learning curve that actually takes more time to understand the whole architecture and manage products and prices before launching the online store. Time is the investment one has to pay due to the complexity of this platform.
3. The advanced Magento ecommerce platform gives you the ability to organize and filter products through attributes and stores. So, if you're running a store that has thousands of products with hundreds of variations, this platform will easily be able to handle everything with ease while giving your customers the most flexible way of shopping
4. If we talk about hosting requirements, the architectural complexity of the Magento platform requires much more space as compared to WordPress and even more server power also.
5. Server Loads are a problem with Magento. Even the simplest Magento ecommerce websites eat a lot of space (several GBs of disk space) and lead to server loads due to complex transactions. Hence it is always advisable to seek a lot of information and invest considerable time while choosing a hosting provider for your website. Since, Magento demands a high-performance server you need to choose an expensive hosting platform to run your store successfully. If you choose a budget hosting provider, the installations of Magento are typically very slow and often people run out of the threshold when it comes to waiting.
6. Magento, being solely an ecommerce platform is not a content publishing framework. So, if you want to associate a blog with your Magento website and manage the content efficiently, you have to install some plugins and carve out a clear strategy for your business. However, with WordPress you have the power to leverage the platform to create a content-rich website with minimum efforts. This is because WordPress is an easy-to-use CMS that offers an inherent ability to create and publish blogs.
7. As compared to WordPress, Magento extensions are usually very expensive. Often, the prices as high as thousands of dollars are spent on customizing the site.
8. It is often very challenging to customize Magento due to its highly complex architecture.
9. WordPress has a drag and drop user-interface that is universally popular and makes it stand out among its competitor Magento. The interface is pretty easy that anyone can start tweaking their website without much hassle. This is not the case with Magento.
10. With countless number of plugins available on the WordPress directory, you can practically do almost everything you want to do in your website. And that too within a decent budget as most of these plugins are low-priced and won't burn a hole in your pocket. So, if you want something other than the basic ecommerce functions in your website, installing additional plugins and custom development will be much easier and cheaper than it is for Magento.
If you're still confused, look at your business model and then decide which one will best suit your needs. Online merchants who plan to run a small business with a tight budget, Woocommerce would be a good choice as it will allow one to sell a wide range of products. However, for those who own a medium-sized business better go with Magento if they don't have serious budget constraints. Merchants who want to run multiple stores and want to control everything within a single admin interface should consider Magento as the only choice.
]]>Here in this article we offer you with some benefits that makes PHP program in web development a handy and easy tool to handle. If you are a professional of the industry, you must be well aware of the fact that designing and developing an interactive and smart website with PHP development program is real easy and uncomplicated.
Being more cost effective and user friendly in approach in comparison to other languages such as C++, ASP.Net etc. makes for the most prominent feature of PHP development program that helps largely in website development. One of the most prominent benefits of using PHP development program is that you do not feel the pinching sensation on your pocket. Moreover, the easy to install guide of PHP development makes for an added bonus to make it a favorite among developers.
PHP is an open source language that can be downloaded free of any cost, thus making it the best choice for web developers of small and medium sized organizations who need to work in tight budgets.
Another benefit that holds PHP development program above others is that it is compatible with all servers and operating systems such as Mac, Windows, and Linux etc. Even database such as MySQL is also suited with PHP and its functions.
Last but not the least, PHP program scores better with its easy navigational system. Simple and uncomplicated in approach, PHP is considered as a dependable and consistent performer at high speed.
PHP development program is also preferred for its multiple database management features with help of this program a developer can handle more than one database effectively and successfully.
Bringing in a complete revolution worth trying out in the industry of web development, PHP development programming is no doubt a solution that is here to stay.
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